4 days after hosting the 2023 ceremony, Groupe Amaury, owner of media companies France Football and L’Équipe, have announced a partnership with UEFA to co-organize the Ballon d’Or from 2024.
UEFA, in a statement, said the partnership aim “to enhance the stature and global reach of the awards while fostering a sense of unity and collaboration within the football community.
“As part of the agreement, Groupe Amaury remains the owner of the Ballon d’Or brand and will continue to oversee the voting system, which will remain unchanged and independent. UEFA will contribute its football expertise, market the global commercial rights and organize the annual awards gala”.
UEFA also announced that two new awards will be added to the programme; a men’s and women’s coach of the year, “which will recognize the invaluable contribution of coaches to the success on the pitch”.
The existing 8 award categories: Men’s Ballon d’Or, Women’s Ballon d’Or, Kopa Trophy, Yachine Trophy, Best Men’s Club, Best Women’s Club, Gerd Muller Trophy and the Socrates Award will all remain.
https://twitter.com/UEFA/status/1720365412473352362?t=jHtW3U_08V-fvEPzj7iFzQ&s=19
This is the second time Groupe Amaury will be collaborating with a football governing body to organize the Ballon d’Or, having partnered with FIFA between 2010 and 2015.
